Philosophy

Great products don’t happen overnight. They take time—years of testing, tweaking, and getting it right.

We keep our collection small on purpose. It lets us focus, go deep, and design with intent. If it’s not better than what’s already out there, we don’t launch it. Simple as that.

Every ReFramed piece is built in close collaboration with factories we trust—real partners, not just suppliers.

Right now, we’re working with makers in Denmark, Sweden, Latvia, Hungary, and Portugal—close to home, close to our warehouse in Denmark, and close to the process. That means better quality, faster feedback, and lower CO₂ emissions.

Sustainability

The TR Bed Frame is made from 82% post-consumer recycled aluminium—and comes in at just 42 kg of CO₂. We’re proud of that. It’s proof of how far smart design and responsible manufacturing can go.

That said, we don’t chase hype materials for the sake of a tagline. Our philosophy is simple: make products that last, stay affordable, and don’t need replacing. Sometimes that means using new recycled materials. Other times, it means sticking to classic methods that have stood the test of time.

Sustainability is a balance—and we’re here to get it right, not just make it sound good.